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Next, I started WOW Design Studio, which opened in 1997—WOW stood for Working On Web. The idea was to continue doing graphic design for print but gradually steer the company to working on web design, including e-commerce sites, blogs and other small business websites. WOW’s first significant piece of business, ad agency LOWE RMP, became an exclusive client, and after the first year, I took on a business partner.

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